Private Label Card
Private label cards are Visa, MasterCard or American Express credit cards that actually are issued by specific retailers, whose name and logo appear on the card. Private label cards are for use in the particular retail store that issues them. Often the retailer encourages you to use their private label card by offering rewards programs: the more you spend using the card, the greater your rewards, usually a discount on your next purchase. Like regular credit cards, private label cards charge interest.
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